Rob Ristagno drives dramatic digital revenue growth. He is a keynote speaker and the CEO of the Sterling Woods Group, a firm that partners with its clients to lock in double-digit growth, year after year, by refocusing marketing efforts and launching new products, including highly-profitable digital memberships. SWG teaches clients five strategies that enable them to leverage their existing core strengths, customers, and assets.
Prior to creating TSWG, Rob served as a senior executive at several niche media and e-commerce companies. He has successfully created premium digital memberships, e-commerce channels, online learning portals, events, products based on research / consumer data, and more. Rob has led companies to consistent double and triple digit bottom line growth.
Rob was the Chief Operating Officer of America’s Test Kitchen, considered to be the gold standard in the niche media world for building diversified digital revenue streams. Rob started his career as a consultant at McKinsey and Company and holds degrees from the Harvard Business School and Dartmouth College. He taught Product Strategy at Boston College. He lives in Newton, MA with his wife Kate, daughter Leni, and black lab Royce.
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